Module 8: Writing and Presenting a Business Plan
Author: James ORourk
This text, written by Carolyn A. Boulger, reviews the entire process of writing and presenting a business plan. From idea generation to feasibility analysis, and from writing the plan to presenting it to various audience groups, this text covers all steps necessary to develop and start a business. It also offers guidance on meeting with investors and getting funding for the new venture, and provides numerous samples of effective plans and presentations.
Table of Contents:
1: What To Do With That Great Idea. 2: Can This Really Work? 3: Roll Up Your Sleeves And Start Writing. 4: Show Your Plan To The World. 5: Talk And Listen To Those Who Can Help.New interesting book: Mathematical Formulas for Economists or Keeping Current W Texas Real Estate
Public Speaking: An Audience-Centered Approach
Author: Steven A Beeb
Public Speaking: An Audience-Centered Approach, 7/E
Steven A. Beebe, Texas State University - San Marcos
Susan J. Beebe, Texas State University - San Marcos
The uniqueaudience-centered approach of this top-selling text emphasizes that your success in public speaking depends on how listeners interpret the message. Its distinctive and popular approach emphasizes the importance of analyzing and considering the audience at every point in your speechmaking process. This model of public speaking is the foundation of the text, guiding you through the step-by-step process of public speaking, focusing your attention on the dynamics of diverse audiences, and narrowing the gap between the classroom and the real world.
NEW FEATURES OF THE SEVENTH EDITION:
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The Confidently Connecting with Your Audience margin feature appears in every chapter and provides tips and strategies for managing communication apprehension effectively—from building confidence with a well-organized speech (Ch. 9) to focusing on the information you have to share rather than on your fears (Ch. 15).
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Expanded and improved Learning From Great Speakers box identifies lessons you can learn from great speakers.
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Speech Workshop, an end-of-chapter feature, provides a wealth of activities, worksheets, strategies, and suggestions for helping you develop and deliver speeches.
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The popular and effective Developing Your Speech Step by Step box offers a new model that allows you to follow the steps of a successful student speaker as she works through the speechmaking process.
MySpeechLab is a fun, interactive online resource that gives you everything you need to succeed in your Public Speaking course — all in one easy-to-use website. Log on to www.myspeechlab.com and find a wealth of videos, practice exams and tests, interactive activities, an outline tool, research help, and much more! (Access code required.)
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