Principles of Professional Fundraising or The Sex of Things

Principles of Professional Fundraising: Useful Foundations for Successful Practice

Author: Joseph R R Mixer

Builds a framework that enhances the effectiveness of fund-raising. Offers practical models for soliciting donations from individuals and organizations alike.

Books about: Microeconomia

The Sex of Things: Ger and Consumption in Historical Perspective

Author: Victoria de Grazia

This volume brings together the most innovative historical work on the conjoined themes of gender and consumption. In thirteen pioneering essays, some of the most important voices in the field consider how Western societies think about and use goods, how goods shape female, as well as male, identities, how labor in the family came to be divided between a male breadwinner and a female consumer, and how fashion and cosmetics shape women's notions of themselves and the society in which they live. Together these essays represent the state of the art in research and writing about the development of modern consumption practices, gender roles, and the sexual division of labor in both the United States and Europe.
Covering a period of two centuries, the essays range from Marie Antoinette's Paris to the burgeoning cosmetics culture of mid-century America. They deal with topics such as blue-collar workers' survival strategies in the interwar years, the anxieties of working-class consumers, and the efforts of the state to define women's--especially wives' and mothers'--consumer identity. Generously illustrated, this volume also includes extensive introductions and a comprehensive annotated bibliography. Drawing on social, economic, and art history as well as cultural studies, it provides a rich context for the current discourse around consumption, particularly in relation to feminist discussions of gender.

Table of Contents:

	List of Illustrations
	Acknowledgments
	Introduction	1
1	Coquettes and Grisettes: Women Buying and Selling in Ancien Regime Paris	25
2	The Making of the Self-Made Man: Class, Clothing, and English Masculinity, 1688-1832	54
3	The Gendering of Consumer Practices in Nineteenth-Century France	79
4	The Other Side of Venus: The Visual Economy of Feminine Display	113
5	"A Husband and His Wife's Dresses": Consumer Credit and the Debtor Family in England, 1861-1914	163
6	Male Providerhood and the Public Purse: Anti-Desertion Reform in the Progressive Era	188
7	Living on the Margin: Working-Class Marriages and Family Survival Strategies in the United States, 1919-1941	212
8	The Technological Revolution That Never Was: Gender, Class, and the Diffusion of Household Appliances in Interwar England	244
9	Food Scarcity and the Empowerment of the Female Consumer in World War I Berlin	287
10	Making Up, Making Over: Cosmetics, Consumer Culture, and Women's Identity	311
11	Nationalizing Women: The Competition between Fascist and Commercial Cultural Models in Mussolini's Italy	337
12	Deviant Pleasures? Women, Melodrama, and Consumer Nationalism in West Germany	359
13	Soft Sell: Marketing Rhetoric in Feminist Criticism	381
	Gender and Consumption in Historical Perspective: A Selected Bibliography	389
	Notes on Contributors	411
	Art Credits	413
	Index	417