Sunday, December 21, 2008

Management or The Broadcast Century and Beyond

Management

Author: Michael A Hitt

This text connects theory with practice, incorporating the latest research findings to make management relevant and exciting to aspiring managers.

This text covers the management of change, evaluating the external environment, managing within cultural contexts, ethics and social responsibility, motivation, leadership, groups and teams, and control.

For the management professional.

 



Table of Contents:

Part One – Managing Ethically and Globally

Chapter 1 Management  and Organizations
Chapter 2 Ethics and Social Responsibility
Chapter 3 International Management and Globalization

Part Two - Planning and Organizing

Chapter 4 Decision Making (IT)
Chapter 5 Strategic Management
Chapter 6 Planning
Chapter 7 Organizational Structure

Part Three – Leading

Chapter 8 Human Resource and Diversity Management
Chapter 9 Leadership  
Chapter 10 Motivation
Chapter 11 Groups and Teams
Chapter 12 Communication and Negotiation  

Part Four – Controlling

Chapter 13 Organizational Control
Chapter 14 Operations Management
Chapter 15 Organizational Change and Renewal  

Appendix: A History of Managerial Thought and Practice.

Book about: Beyond the Myths and Magic of Mentoring or Managing Diversity

The Broadcast Century and Beyond: A Biography of American Broadcasting

Author: Robert L Hilliard

The Broadcast Century and Beyond, Third Edition is a popular history of the most influential and innovative industry of this century. The story of broadcasting is told in a direct and informal style, blending personal insight and authoritative scholarship to fully capture the many facets of this dynamic industry. The book vividly depicts the events, people, programs, and companies that made television and radio dominant forms of communication.

The ability of radio and television to educate, enlighten, and stimulate the contemporary mind is perhaps the most important of all modern technological developments. The Broadcast Century and Beyond, Third Edition, places the communication revolution in a comprehensive chronological context, allowing readers to fully grasp the media's profound impact on the political, social, and economic spheres.

Numerous personal retrospectives from broadcast pioneers, including Garrison Keillor, Julia Child, Norman Corwin, and Steve Allen, add an intimate dimension to this eminently readable narrative. Also included is a current events timeline, which runs throughout the entire length of the book. Featured in the timeline are milestones in radio and television development as well as world events, allowing readers to place the progress of media in a larger historical perspective. Over two hundred illustrations and photographs are provided that reflect the changes and growth of radio and television. The third edition will include a year-by-year presentation of the important media events of the 1990s, as well as a new chapter that presents the upcoming developments for the new century and their probable impact on broadcasting.

New edition of a classic text

Includes personal retrospectives by dozens of renowned individuals in the history of broadcasting

Timeline running across every page compares, at a glance, broadcasting with broader historical events



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